Bringing Printed Media to Life

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Bringing Printed Media to Life ---

e-Paper Displays

e-Paper displays are paper thin electronic displays used for POS that can enhance any advertising campaign by giving motion to the existing ink on the advert, so that different areas are highlighted in any sequence. All colours can be printed and highlighted; and Black or White inks can even appear and disappear to reveal hidden messages. e-Paper displays draws more attention to the brand or message, which has been proven to dramatically increase sales.

We fully understand that a power source and cables are not always an option in some stores, in these instances, e-Paper can be a stand-alone unit. It is ideal for countertop displays, integrating into a display stand or simply adhering onto shelves, where the batteries can last long enough for any campaign to highlight a promotion or product launch.

The displays can be powered using different Battery options of either Cell batteries which can be fully integrated for a self-contained unit, or 2AA batteries in a small external battery pack.

Prices for e-paper are dependent upon size, quantity and the amount of active segments. Therefore, if you would like a quotation, please send us the artwork together with details of the size and quantity required and we will arrange to animate this for you and provide you with an accurate price based on your spec.

key Features

Paper-thin and flexible
Animated print to bring artwork to life
Eye-catching display ideal to increase brand awareness
6-9 months battery life at constant use (24/7)
Batteries cam be mounted internally for a self contained unit
60cm x 40cm maximum panel size

What are e-Paper displays?

e-Paper displays contain millions of microcapsules. Each microcapsule contains positively charged White particles and negatively charged Black particles, which are suspended in a clear fluid. When a negative charge is applied, the positively charged White particles move to the surface so that they are visible to the user and will appear White in that specific area. The negatively charged Black particles are simultaneously pulled to the bottom of the surface so that they are hidden. If this process is reversed (a positive charge is applied instead), then the Black particles will appear at the surface, which will appear Black in that specific area.

A layer of circuitry is produced and laminated onto a print layer. The layer of circuitry can then be pre-programmed and controlled by a driver that will either positively or negatively charge the relevant segments in order to highlight them at different intervals, producing eye-catching animations.

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featured CASE STUDy…

E-PAPER DISPLAYS FOR ELECTROLUX

Electrolux is a global leader in household appliances, with a strong presence in retail stores worldwide. They sought a unique solution to attract and engage customers while showcasing their range of appliances. Display Innovations, a leading provider of innovative display solutions, collaborated with Electrolux to create and deliver eye-catching battery-powered animated e-Paper displays. These displays were seamlessly integrated into Counter Display Units (CDUs) to enhance the in-store shopping experience for Electrolux's customers. This case study highlights the successful partnership and the impact of these displays in retail stores.